It offers win conditions (Ral, Storm Conduit), ramp (Storm-Kiln Artist), and card advantage (Archmage Emeritus)
Then, using two pieces of fast mana like [[Gemstone Caverns]], [[Simian Spirit Guide]], [[Lotus Petal]], or [[Mox Diamond]], you can flash him in on your opponents turn before your first one even starts
Most importantly, Invasion of Gobakhan only has three defense counters, making it the easiest battle to defeat, which means flipping it shouldn't be much of an issue for the decks that want it
A joke set like Unglued allowed him to flex his comedy-writing and game designing muscles at the same time
The movement to confront racism in the United States has reached a wildly popular trading card game, Magic: The Gathering, which said earlier this month it had pulled seven cards with racist names and imagery from its game
If you do get it out early, it does a lot for not a huge investment