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Since its fall from grace back in 2019, the controversy-plagued lingerie brand has poured massive amounts of time and money into a full-blown rebrand from (finally) embracing body diversity and canceling the once-iconic Victorias Secret Fashion Show to hiring an impressive group of women (including Adut Akech and Megan Rapinoe) to help advise the company as part of the VS Collective

Many 70s coats are back in style for 2018-2019

Do: Use a Steamer Don't: Show Up in Wrinkled Garments Irrespective of the colour or material of your clothing, wrinkles are always noticeable and look untidy

A few small scratches

In some situations, resort wear would be too casual for a business meeting

Read on to get our analysis of the product's in-market potential, the audiences it appeals to, as well as what you can learn from it to innovate smarter