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Reduces breakage by over 75%*
gently massage the scalp area with fingertips working into a rich lather
it also detangles and smoothes processed or damaged blonde hair
To Use: Lightly spray on towel dried hair prior to styling with hot tools
ADD to any colour to intensify or brighten the colour
Joico Defy Damage Protective Shampoo 300ml size:300ml Reduces breakage by over 75%*Defy Damage Protective Shampoo For bond strengthening and colour longevity. With a rich, luxurious lather featuring damage preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strandswonderfully resilient and healthy looking. Directions: Apply to wet hair. Lather, then rinse thoroughly. THE NEXT GENERATION