Wella Illumina Color 6/16-Dark Ash Violet Blonde new arrival Dry and style at the

Dry and style at the same time

while the smooth surface reduces drag for better precision and comfort

and youthful look

The Aura purple shampoo instantly removes brassy tones and brightens blonde hair

This purple shampoo is powered by purple toners to help remove yellow tones

Wella Illumina Color 6/16-Dark Ash Violet Blonde new arrival Dry and style at theILLUMINA COLOR is a permanent color which can lighten, darken & enhance natural hair color giving a sheer natural looking result. You can either blend or achieve up to 100 % coverage of grey white hair using ILLUMINA COLOR. Use as a unique glossing service. Offering perfect first time experience for color shy clients. Gives you up to 3 levels of lift All shades in the ILLUMINA COLOR range are inter mixable to create a palette of colours that suites