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clarity is key
the exercises in this book will help you harness your motivation so you can become the leader you want to be and the world needs
SO WHAT WENT WRONG
Is 'having it all' an exhausting joke
experienced mainly by women
Music Rights Without Fights clarity is keyEveryone loves music, so marketers want great tracks for their campaigns. Buying music is complex and few marketers or agencies truly understand how to broker licences with the music business. MUSIC RIGHTS WITHOUT FIGHTS will empower brand marketers and their procurement colleagues to: Understand how music rights work Learn about key cost drivers and how to control them Identify risk and how to reduce it Improve their bargaining position Secure
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